The Things You Need To Know About Food & Packaging

By Keren Kipfer


When people purchase any pre-packaged food at the grocery store, they expect it to be fresh and taste good. Taste is always the most important aspect for companies to consider, but packaging is also a top priority. Packing is important because it keeps food preserved and it also should keep delicate food items from being damaged in transport. The packages also are the first thing that consumers see, so they are also a form of advertising.

One of the most important considerations that will leave a lasting impression to your customers is definitely the design of their packaging. This is why they need to look quite appealing and attractive while at the same time providing general information about the product, a list of ingredients and nutritional information. This package also needs to be large enough to safely store your product without too much excess. Too much packaging is not only wasteful to the environment, it simply costs more money. When it comes to packaging less is almost always more, so to speak.

With that in mind, there are many different types of packaging found today. Plastic packaging that is specially made to contain your product provides a durable and sturdy protection against minor falls and scratches. Other options that are available include a combination of foil or Mylar and cardboard, such as you might see with crackers.

Glass, aluminum or some type of thermoformed plastic should be considered when transporting liquid products. Specific shapes are molded by heating large sheets of plastics which is known as thermoforming. It is now possible with such innovation and design to create different shapes or sizes and there are many companies that specialize in create packaging out of plastic. You can be quite crafty and creative since everything from bottles to jars to plastic trays and much more can be created from thermoformed plastic.

Today special printers, known as id coders are used by different manufacturers to put certain numbers on their products. These numbers are placed on products exclusive of the packaging you have designed. These includes information such as expiration dates as well as numbering systems that indicate where the product was produced as well as batch numbers. This can be a useful tool for inventory and quality control as well as for providing some useful information for your customers.

Id coders use fast-drying inks and the coders can very quickly print the numbers on a variety of packaging materials from Mylar to glass to plastic and more. These id coders can save a huge amount of time and resources since they dry very quickly and print very quickly. Imagine having to hiring someone to stamp each product individually and it quickly becomes apparent why an id coder is important. These fast-drying inks are a bit expensive especially if you buy it straight from the manufacturer of your coder. However, you can buy generic coder inks that offer the same performance at a very affordable price. Sites such as PrintJet.com sell generic versions of Domino ink, VideoJet ink, Maxima ink and more for very low prices.




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