Artificial Intelligence Pricing Solutions Software In The Market

By Maria Gibson


Determining the price of a product has many factors to consider, especially concerning those in the production side. It takes a while to calculate the suggested retail price for them. Hence, an artificial intelligence pricing solutions was made to help them.

Its creation is thanks to the efforts of IT specialists and computer engineers with the cooperation and help of business managers. An AI capable of self learning is incorporated in it. Companies can choose one from the varying brands depending in purpose and usage

Dynamic pricing solutions make use of machine algorithms that learns as the employee inputs details on its system. It considers the buying patterns of consumers and the movement of industry markets when determining the product price. It is beneficial to companies because they can monitor which of their products are more popular to the public.

Offering cost effective solutions in software, Wise Athena provides optimal pricing and trade promotions to CPGs or consumer packaged goods. It uses the assistance of predictive AI and econometric sciences. The AI can understand the movement of the company and their competitors in strategizing their sales and their business in its entirety. When the company launches a new product, details and specifications about it are automatically added by the system. It also calculates the possible gains and losses wherein they find appropriate solutions to help compensate the loss.

The changes of dynamics in the market are being kept up by Perfect Price. Installed in the software is an AI that does accurate forecasting. The right price is then delivered to the company.

Its predictive ability is due to its algorithms. As a result, it enables companies to do different pricing simulations for their respective product lines. It can also identify which ones in their branches are strong and weak in consumer markets, respectively.

Large and small chain hotels can use the software Pace. This is the leading software used in this type of service industry. Its makers believe in always putting the right price. This is good to have because most of the time, hotel bookings are seasonal. Hence, it targets the revenue management of the hotel which the software help revolutionize with the combination of gathered data and computer science.

Strongly competitive companies would like access in regards to numerous details of product pricing of their competitors. Incompetitor can give them that information which will then be analyzed and compared, especially details in regards to the modifications done to their products. This software can compare and calculate marketability of similar products between them. Any results produced are taken seriously so that the company can keep up with their sales on their products. The information however it is able to gather is limited to those in e commerce. If a particular competitor does not do it, then they shall manually gather data for comparison and analysis.

Of all pricing software listed, Navetti PricePoint is the most comprehensive. It claims to manage, control, and measure optimal pricing through its machine learning algorithms and analytic methods throughout the pricing process. They presented the latest version which consists of more modules to help companies in pricing, as well as templates in their reports.




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